How my Content Audit process secured a 240.35% growth in 2 months.
Almost a year ago, I received an interesting call from a well-known Cosmetics brand.
They needed my advice, as they didn’t grow organically anymore, even though they invested in related marketing activities.
I did a content audit and deleted 55% of the posts on their blog.
What to do when your business is not ranking for your own business name.
If you are actively doing SEO on your website, there’s a decent chance of it ranking naturally for its brand terms already. However, if your domain name does not contain your brand terms or you have other sites competing for your brand terms you may need to do brand SEO.