Grant & Iaian, the Founders of Digitonic, one of the most successful mobile marketing agencies in the United Kingdom, have increased the company’s revenue by over 150% from £3m to £8m in 1 year.
They recently acquired a news website focused on the investing sector in the USA called Value The Markets. The site was very poor in terms of technical stuff and had very low traffic.
We’ve put together the initial strategy to get the fundamentals in place. We made a detailed content and technical audit and conducted a content strategy.
We multiplied the content production x3 and included in our initial keyword research keyword trends, especially in the USA, focused on investing news and investing education. We’ve also created power pages that helped to increase users’ engagement.
After 4 months of hard work, the results were extreme. We’ve managed to get the website from 40K monthly visitors to 98K visitors.
We also managed to double the Click Though Rate from 1.5% to 3.7% and increase the conversion rate by 100%.